MotoGP star Aleix Espargaró is set to join Lidl-Trek as an ambassador, the team announced on Monday, with the Catalan motorbike racer moving on from motorsport to cycling at the end of this year.
The move ‘from leather to lycra’, as the Lidl-Trek press release put it after the news first broke in Relevo last week, will enable Espargaró to attend various events with the team as well as ‘promoting the sport to a wider audience.’
“I’m excited to learn from some of the best cyclists and staff in the sport, push my limits, and share this special journey with fans.”
“We know he is a strong, passionate cyclist, but he also brings different experiences and perspectives to the Team. He can help our younger athletes understand and handle the pressures that come with top-level competition.”
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