The Black Friday sales are just hours away, and right now, the Apple Watch Ultra smartwatch can be found at a best-ever price of $649.00 in the USA or £599.99 in the UK at Bestbuy and Amazon. There’s also a refurb unit at an even better price of $569.00 at Amazon USA.
All of these deals are the lowest price they’ve ever been, according to price-checking tool Camelcamelcamel, showing that the UK price is £50 cheaper now than ever recorded before.
The Watch Ultra is technically not the latest model in the Apple lineup after it was superseded by the Watch Ultra 2, but it’s still a seriously well-specced smartwatch with a good battery life and features that integrate it into your life both at home, when exercising, when working and more.
I’ve been using one since summer to see if it’s worth including in our guide to the best cycling watches and even though I also have a Fenix 7 in my possession, I’ve not used it since the Apple Watch arrived, such is my preference for the Apple device.
It’s usage goes well beyond cycling too. It serves as a comprehensive 24/7 health tracker, and integrates seamlessly with my iPhone to provide notifications, Apple Pay and more.
Why I’d buy this Apple Watch Ultra Black Friday deal
As I mentioned, I’ve been using the Apple Watch Ultra since early Summer this year. Prior to that I was testing the Fenix 7 and the Epix Gen 2. Both are great watches, but since the Watch Ultra arrived, they’ve both languished on my desk unworn and untouched (besides some head to head tests on battery life and GPS accuracy).
The reason is that the Watch Ultra, in my opinion, is a higher quality product that’s better at integrating into your day to day life, while also being on par with Garmin’s sport tracking capabilities for the few sports I do: cycling, running, walking the dogs (does this count as sport?) and going to the gym.
It offers all the bells and whistles that you’d expect from a smartwatch, including Apple Pay, Spotify integration with on-device storage, comprehensive mapping and navigation, Apple Find My, and health metrics like heart rate too.
In terms of the quality of design, construction and ‘finish’, the difference is night and day. The buttons on the Apple Watch Ultra’s titanium body are beautifully well made, premium, I’d even go so far as to say they’re luxurious to use, with the ‘Crown’ (the scrolling wheel on the side) using a feather-light vibration to mark each click.
By contrast, the buttons on both of the…
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