The highly anticipated Tour de France Netflix series will be released at 8:00 AM UK time on Thursday morning, and will be available in 190 territories as part of a major global release.
8:00 UK time is 17:00 AEST in Sydney Australia, 03:00 EDT on the US east coast and midnight at PT on the US west coast.
Called ‘Tour de France: Unchained’ and ‘Tour de France: Au cœur du peloton’ in French, the series consists of eight episodes that will be released at the same time on Thursday. Each episode focuses on a different team in the 2022 Tour de France, capturing the drama, suffering and emotions of their race.
AG2R Citroën Team, Alpecin-Fenix, EF Education-EasyPost, Groupama-FDJ cycling Team, Ineos Grenadiers, BORA-hansgrohe, Team Jumbo-Visma and Team Quick-Step Alpha Vinyl all agreed to part of the Netflix series, allowing camera crews onto their team buses and in their hotel rooms last July.
Tadej Pogacar’s UAE Team Emirates opted not to be involved due to privacy and sponsor concerns but the Slovenian and the rest of the Tour de France peloton are included in the episodes because of the extensive use of television footage and on-bike video images.
Television commentators such as France’s Steve Chainel, Britain’s David Millar and Orla Chennaoui of Eurosport/GCN help explain the unwritten rules of professional cycling and the Tour de France, while the riders, their families and team staff and managers all feature. A second series is expected to be filmed during this year’s Tour de France.
Tour de France: Unchained was made by Quadbox – a joint venture between Quad and Box to Box Films who created the hugely popular ‘Drive to Survive’ Formula 1 Series that helped boost interest in motor racing, especially in the USA. The Tour de France organisers and the team involved hope ‘Tour de France: Unchained’ can create similar interest in professional cycling just a few weeks before this year’s race.
Netflix funded the reported production costs of €8 million to make the series. Tour de France organiser ASO and host broadcaster France Televisions both netted €250,000 each. The eight teams shared the remaining €500,000, giving each team €62,000 ($67,000).
“Through a narrative approach, which is additive to the competition itself, the public will be able to discover how the Tour de France represents the ultimate challenge for the competitors; in particular in terms of suffering, pushing their limits and team spirit,” ASO managing…
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