Cycling News

Want an electric Porsche but can’t stretch to a Taycan? Iconic car brand takes control of e-bike firm

Want an electric Porsche but can't stretch to a Taycan? Iconic car brand takes control of e-bike firm

Porsche has announced that it has assumed complete ownership of the Croatian e-bike brand Greyp (opens in new tab). The German automotive giant’s venture capital segment, Porsche Ventures, has held a 10% stake in Greyp since 2018.

“Greyp will have a very strong and growing presence in Croatia,” said founder Mate Rimac. “We want to do big things, otherwise, Porsche and us would not be doing this. This will secure a great future for Greyp employees and bring tremendous value for Croatia as another proof of being an electric vehicle R&D hotspot.” (Rimac is also the founder of the eponymous electric hypercar brand.)

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