Cycling News

Buy it for life cycling tech – The antidote to Black Friday

Buy it for life cycling tech - The antidote to Black Friday

You know how your grandparents would always say “things were made to last in my day!”? Well, with planned obsolescence baked into the world of electronic goods they certainly were right when it comes to phones, fridges, and cars. Bike tech doesn’t necessarily suffer from the same problems that cause your phone to die right after the warranty expires, but there is certainly an element of throwaway culture in the industry. Having the latest tech every year necessitates getting rid of the old tech, and while you can sell it to reduce the amount of waste, you are still consuming resources and spending money.

What if there was another way? There is a large community around the concept of Buy It For Life, where followers try to consciously consume things that will last, if not a full lifetime, at least significantly longer than the competition. The list below is what we here at Cyclingnews could reasonably constitute Buy It For Life cycling tech. Naturally, some products are high-end, such is often the nature of quality construction, and we recognise to be able to afford such things is a privilege not afforded to everyone, so we’re not going to preach the old “buy cheap, buy twice” adage given we’re in a cost of living crisis. That being said there are also plenty of options that are cheaper or an equivalent price to the competition.

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